Shares Stock
Companies like Enron and Worldcom were once considered "high
flyers," solid reputable companies, and good investments. If you
were invested in such stocks after early 2000, you likely lost
much, if not all, of your investment. A stock investor is always
at risk of losing significant amounts of capital. Diversification
can help offset some of the risk, but even diversified mutual
fund holdings were not immune from market declines in 2000-2002.
A traditional stock investor can only protect their holdings by
divesting themselves of their investments. In other words, a stock
investor must sell some or all of her stock portfolio to reduce
market risk. The stock market is a risky game if you do not know
how to protect yourself against potential losses. Fundamental
and technical analysis have their limitations and while stop loss
orders can be used to exit positions that decline in value, they
cannot guarantee an exit point. USING OPTIONS USED TO REDUCE MARKET
RISK Stock options are either "call" options or "put" options.
A "call" option is a standardized contractual agreement that gives
the buyer of the option the right to buy 100 shares of stock at
a specified "strike" price on or before a specified "expiration"
date.
If you believe that a company's stock is poised to appreciate
and it is currently trading at $30.00 per share, you can purchase
100 shares of the stock for $3,000.00. Your maximum risk on the
trade is $3,000 and your upside potential is unlimited. Alternatively,
you could purchase a call option for a fraction of what the underlying
stock might cost. As the owner of a call option you would have
the right to buy the underlying stock at a pre-defined "strike"
price. Instead of paying $30 per share, you might only pay $2.00,
perhaps a little more or a little less, for a call option with
an "at-the-money" strike, i.e., $30 per share. Let us assume that
the stock behaves as we expect and it appreciates to $40 per share
in price. If you had bought the stock, you could now sell it and
realize a $10 per share profit. This represents a gain of 33%
on the capital invested, which is a very good return.
Perhaps you do not know whether a stock will move up or down,
but you do believe it is likely to make a significant move in
one direction or another. A stock trader is at a loss, because
she does not know whether to buy stock or sell it short. As an
option trader, it is possible to profit by using an option strategy
such as a straddle. A straddle involves the simultaneous purchase
of both a call and a put option. Assume your stock is trading
at $30 per share and you expect that it will make a large move,
but you are not sure whether it will be an upward or downward
move. You decide to buy a call and a put for a combined price
of $3.50 per share. If the stock makes a large move to the upside,
your call will gain value and your put will lose value. If the
stock moves to the downside, your put will gain value but your
call will lose value. Because maximum loss is limited on both
the call and the put, there is a finite value by which either
can decline while providing unlimited profitability on the other
side. If the stock makes a large upside move to $45, your call
will be worth a minimum of $15 per share. You paid $3.50 for the
combined put and call, so your minimum profit would be $11.50
or a return of approximately 329%. In the event of a large downside
move to $20 per share, the put would have a minimum value of $10which
would produce a minimum profit of $6.50 per share or a return
of 186%. These returns are possible while risking no more on the
trade than that combined amount paid for the call and put option.
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